Our Little Lives: brand development
TLPS Studio Portfolio: business branding & design
Our Little Lives is run by Cheshire-based beauty vlogger and influencer Nicola Little, who’s super passionate about demonstrating make-up and beauty techniques particularly aimed at the 30’s upward age demographic.
Nicola has won over her audience of Our Little Lives super fans with her down-to-earth, fun approach to sharing her beauty routines and favourite products: “Just a normal gal, sharing my love of make up, tips & dupes. Making it easy, quick & fun!”
Finally taking the plunge to evolve the OLL brand to keep pace with her rapid audience growth, Nicola approached The Little Paper Shop to transform Our Little Lives with a full makeover of its very own – choosing our ‘Business Builder Package’ for a professional finish.
Our Little Lives
Nicola Little, Beauty Influencer
@ourlittlelivesuk
SERVICES PROVIDED:
- Brand Identity
- Logo Design
- Social Media
- Business Stationery
“Oh Cara it looks amazing. I’m so happy and it’s exactly how I wanted it to be. You are so amazing and talented so thank you much xxx”
Nicola Little, Beauty Vlogger and Influencer ‘@OurLittleLivesUK‘
After their initial discovery meeting, Cara was inspired by Nicola’s fun and bubbly personality and commitment to products that worked for the age demographic of her audience – recognising that the majority of beauty influencers currently catered for a style of make-up that didn’t appeal to those out of their teens / 20’s .
She therefore created a brand for Our Little Lives that conveyed a fun – yet professional – personality, introducing a soft pastel colour palette with texture and hand drawn accents for visual interest.
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